Tag Archives: freegift

Creating targeted promotion campaigns with Free Gifts

Are you tired of coupon code abuse? Wake up and see your promotion code on every coupon sharing site? Or are you looking for a more targeted campaign to create different promotion plans for different customer lists? Our Free Gifts has got medicine for those pains.

Free Gifts allows you to generate unique links for any campaigns operated by the app. Only customers who click on that link are able to take advantage of the promotion campaign. The application for that link is potential. We can list some as the followings.

  • Create a real incentive to encourage customers to join your email list. Normally if you send them the promotion code, it is likely that you’ll see your code later on in other coupon sharing sites, which is a real danger. The overuse of the coupons may bite into your budget. Besides, the incentive is not that valuable if your visitors can easily search for it online.
  • Fuel a real loyalty and/or targeted campaign. You can create a real treat to your valuable customers and set up multiple other campaigns to for other groups of customer just by delivering different groups different links.

Let’s start off by creating an email campaign for your subscribers only! There are only 2 steps away.

  1. Prepare the campaign in Free Gifts backend

Go to backend, Gifts on Cart and set others condition. After setting other condition of your choice, you can generate the promotion link, just simply put your promotion campaign name (or whatever you like to Promotion code box). The app will automatically create a link for you.Enter promotion code to create link in Free Gifts backend

  1. Start emailing

Now, do you have your customer list in hand?

You can start emailing your subscriber with the content like: “This is for you: Buy a T-shirt and get another one free. Promotion is activated only by clicking on this link.”

If you want your email look a more professional. There is nothing holding you back from creating such an attractive email like this one from eDream. Its title is “Subscribers only: Save up to £50!” Just link the button Book now with the one you taken from step 1.

Example of private link usage in email campaign

Have you got any ideas to play around with this interesting feature of Free Gifts. Start your campaign NOW.

 

 

 

 

How to use Free Gift to increase sales

How to use free gif to increase sales

If you are a store owner of a real store or a Shopify store, giving customer discount or free gifts when they purchase in a store is not a new idea. We all know that everyone loves free gift and it might, of course, improve your sales. However, the question of how to optimize it is still making store owners wonder. Today, we will give you some recommendations to have a successful free gift campaign to increase sales.

Proper time and duration

Free gift promotion should be during a certain special time. If you always give out this campaign, it doesn’t mean to motivate customer to take action. There are always free gifts so why do they need to hurry? Best time for free gift promotion is on the rush time of your business in a year. Of course, the year end is always a good time to boost sales, however, there are some others.  No one understands your business better than you so take time to investigate customer behaviors.

Secondly, the duration of free gift should be long enough for customer to get news and take action but not too long, which will not motivate customer strongly.

Perfect gifts

It has ended the time of giving gift, which is just a very small incentive such as: a pen, a candy, etc. When customer shops online, they need somethings more appealing and should be related to your products. For example, you sell comestics, the best free gift is a travel size set, or trial set. It does not only motivate them to purchase, but it also cross- sells other product.

Sometimes, giving a default gift for everyone is not a good idea. Everyone loves the personalized gift (type, color, size,..). It is best if you can offer them a list of gifts so that they can choose the one they love.

Simple Rules

As a saying “SIMPLE IS THE BEST”, do not make customer confused about how to obtain gifts. Shopping online saves customer time then we always need to remember time factor when selling online.

Some simple rules’ example:

Buy X get Y (BOGO)

Buy 2 get 1 free

Purchase over 500 USD get 1 (or many)

Buy X get 40% off of Y

Smart Display

You should know the path of customer from entering your site to completing checkout then make decision on the places to display information about free gift program.

Home Page: This is the first place customer enter your website then give the campaign one position here. It can be an attractive banner or a “Free Gift” label on feature products.

freegiftinhomepage

Shopping Cart Page: This is a step that customers look back their shopping cart to know what they have added and total cost. Free gifts should be added automatically into their cart. In case, they haven’t meet the rules to receive free gifts. Make something to remind them of purchasing more such as a promotional message at the top.

promotional message free gift

Hope you will have successful free gift campaign.

Checkout Secomapp Free Gift App to trigger your sale!