Author: Lily Nguyen

The holidays are a time when ecommerce merchants need to be on top of their game. Not only do they have to worry about fulfilling all of their regular orders,...

Introduction It is undeniable that effective product filters are the fastest way to lead your customers to their desired product pages. Although eCommerce filters play a central part in product browsing,...

We are in an ever-changing landscape where the only thing that remains constant is change. The good news? Every year, there's a chance for us to grow our businesses and...

Social Proof is a concept that states that when people are not sure how to react to a particular scenario they look to copy the actions of people around them....

The Black Friday weekend is quickly approaching once again.  With over 5.1 billion dollars sold through Shopify stores during 2020’s Black Friday weekend (up from 1.5 billion in 2018), this is...

“You can’t market your business on a budget.” Has anybody said anything like this to you? If you have, don’t listen to those people. They are bad influences. You totally can promote...

Planning to open an online business and looking for ideas? Finding really good ideas could be a bit challenging because business trends change all the time. An idea everybody talked about...